Fashion retailer Abercrombie & Fitch has announced it has hired Ashely Price as senior vice president and creative director of marketing.

Ms Price brings a lot of experience having been senior vice president at J Crew, overseeing all divisions of the company such as Crewcuts, Madewell and J Crew.

Reporting to Abercrombie & Fitch’s president and chief merchandising officer, Fran Horowitz, Ms Price will oversee the creative marketing for Abercrombie Kids, Abercrombie & Fitch and Hollister.
Commenting, Fran Horowitz, said: "We are thrilled and fortunate to have Ashley on board during this exciting time at Abercrombie & Fitch Co. Her experience overseeing creative for globally recognised brands will be valuable for us and she will play a significant role in evolving our brand positions."