John Lewis launching biggest own brand collection to date

John Lewis are making their biggest own brand launch to date with a new womenswear collection called “John Lewis & Partners”. 

Created by the in-house John Lewis design studio team, the collection boasts 300 designs.

The first collection will go on sale on 4 September and will include womenswear pieces, handbags and accessories.  

Christine Kasoulis, fashion buying director at John Lewis, said: “This launch is our most significant investment in fashion to date and  builds on the successful launches of our stand-alone brands Kin, AND/OR and modern rarity. It’s our next confident step in positioning John Lewis as a leading fashion destination.”