Bluewater shopping centre has opened a spooky new attraction called ‘House of the Dead’ in the lead up to Halloween.

Running until 1st November and created by Sally Duguid and Richard Cottier, the attraction will be situated at the upper Rose Gallery and is the first location in the south east for the one-off production, as well as the first retail and leisure centre to put on the event.

The attraction takes customers on a walk-through journey which is made up of ‘horror movie quality’ sets and ‘routes of terror’. Actors are part of the experience and interact with guests as they travel through each themed set.

Richard Cottier, the attractions founder, said: “Scare attractions are the UK’s fastest growing entertainment sector and we have seen major innovations in the industry over the past ten years. ‘House of the Dead’ is bringing the very best in interactive horror experiences to Bluewater as a unique experience. The leisure offer at Bluewater was screaming out for a Halloween offer and both ‘House of the Dead’ and ‘Mystery Pumpkin Ghost’ concepts appeal to all ages and are a truly thrilling experience.”

Commercial partnerships manager at Bluewater, Sharon Smith, commented: “This is a very exciting concept that takes our focus on providing a unique guest experience to another level.”