Retail Human Resources plc
DSGi to change name back to Dixons
25 June 2010 09:36
DSGi, formerly Dixons Retail, is to revert to its previous name. However, it will retain the Currys branding on its high street stores. Chief executive John Browett will seek shareholder approval for the move at the company's AGM.
In a statement, the company said: "Subject to shareholder approval, the Group's registered name will be amended to Dixons Retail plc in order to harness the strength of the Dixons name and to reflect the resurgence of the company. The Dixons name resonates strongly with suppliers, the market, and colleagues in a way that DSG international has not been able to without significant investment in the brand."
Retail news is updated every weekday and is provided courtesy of: 
