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Arsenal Football Club

Arsenal Football Club Matchday & Stadium Tours Recruitment Project

High-Volume Recruitment Campaign for Over 250 Casual Positions

Retail Human Resources (RHR) was selected by Arsenal Football Club to manage a number of large-scale recruitment campaigns on an annual basis to support matchday and visitor operations at Emirates Stadium.

The projects involved recruiting an average of:

  • 200 Casual Matchday Retail Assistants
  • 50 Casual Tour & Museum Hosts

To deliver these appointments within a tight timeframe, RHR provided a full end-to-end recruitment solution, managing the entire candidate journey from attraction through to offer management and onboarding support.

Attracting Thousands of Candidates

To generate the volume of applicants required, RHR launched a multi-channel recruitment advertising campaign across leading online job boards, alongside Arsenal's own recruitment channels, including:

  • Arsenal Jobs website
  • LinkedIn / Facebook / Twitter(X)

All applications were routed through RHR's online application portal, allowing the Response Management team to efficiently manage and track candidate progress.

Managing a Large-Scale Screening Process

Given the high-volume nature of the campaign, RHR handled all initial candidate assessments through a structured telephone screening process designed to identify candidates who met Arsenal's requirements.

The campaign processed approximately:

Casual Retail AssistantsTour & Museum Hosts
4,000 applications received1,000 applications received
2,500 telephone interviews completed800 telephone interviews completed
1,500 candidates booked onto assessment centres500 candidates booked onto assessment centres
600 candidates assessed200 candidates assessed
250 offers made70 offers made
200 successful hires50 successful hires

Assessment Centre Management

RHR coordinated all assessment centre activity, including:

  • Candidate booking and scheduling
  • Assessment confirmations
  • Attendance management
  • Candidate communication
  • Assessment packs and interviewer schedules
  • Ongoing reporting and recruitment metrics

Recognising the challenges of large-scale volume recruitment, RHR actively managed candidate engagement throughout the process, including regular follow-up activity to minimise drop-out rates and maximise attendance at assessment events.

Compliance and Onboarding Support

The project also included significant pre-employment and onboarding administration, including:

  • DBS registration follow-up
  • Candidate document collection
  • Offer management
  • Reference checking
  • Candidate data capture for payroll and HR onboarding

RHR maintained regular contact with candidates and referees to ensure all employment checks were completed within agreed project deadlines.

Delivering a Seamless Candidate Experience

Successful and unsuccessful candidates were kept informed throughout the recruitment process, ensuring a positive candidate experience and safeguarding Arsenal Football Club's employer brand.

The campaign concluded with a full handover of successful candidates to Arsenal's HR team, providing all relevant onboarding information and completed employment documentation.

Project Impact

This recruitment campaign demonstrated RHR's ability to successfully deliver high-volume recruitment projects for globally recognised brands, managing thousands of applications while maintaining candidate engagement, compliance standards and recruitment quality.

Results at a glance:

5,000+ applications managed2,000 assessment centre bookings coordinated250 successful hires delivered
3,300 telephone screenings completed320 job offers administeredFull recruitment, compliance and onboarding support provided

The project showcases RHR's expertise in large-scale recruitment campaigns, assessment centre management and candidate engagement, helping Arsenal Football Club secure the talent needed to deliver an exceptional matchday and visitor experience.

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