About Smiggle
Smiggle is a globally recognised children's stationery and lifestyle brand, renowned for its vibrant, creative and trend-led product offering. Since launching in Melbourne in 2003, the brand has built a distinctive retail identity centred on colour, innovation and self-expression, creating engaging shopping experiences that resonate with children and families alike.
As part of Premier Retail, alongside sister brand Peter Alexander, Smiggle has grown significantly beyond its Australian roots and now operates across multiple international markets. With hundreds of standalone stores and wholesale locations worldwide, the business continues to expand its global presence while remaining committed to delivering fun, imaginative and customer-focused retail experiences.
Products
Smiggle is a globally recognised stationery and lifestyle brand known for its colourful, creative, and trend-led products. Designed in Melbourne, the brand inspires self-expression through innovative school essentials, accessories, and collectibles, delighting children and families across its international store network.
Stores
Smiggle delivers a fun and engaging retail experience that inspires creativity and self-expression. Through vibrant stores and trend-led products, the brand creates memorable shopping experiences for children and families while making discovery both exciting and convenient.
Community
Community impact is central to Smiggle’s values, with a focus on inspiring creativity, learning, and confidence in young people. Through charitable partnerships, community initiatives, and fundraising efforts, the brand supports children and families while helping create positive opportunities for future generations.
Smiggle Team
Smiggle offers a fun, energetic, and rewarding workplace where creativity, teamwork, and customer service are at the heart of everything it does. Employees are encouraged to bring their personality and enthusiasm to work, helping create the memorable experiences that make Smiggle a favourite with children and families worldwide.
Inspiring Creativity, Colour & Fun Since 2003
Inspired by Smiggle?
If you're seeking a career with an international retail brand that champions creativity, innovation and self-expression, Smiggle offers the opportunity to be part of a business that brings colour and fun to millions of customers worldwide. From store teams to support functions, colleagues play a key role in delivering the energetic and engaging experiences that make Smiggle a global retail success story.
RHR works with a wide range of leading employers across financial services, technology, and client-focused industries, helping talented professionals find organisations where they can grow, succeed, and make a meaningful impact.
Your next career opportunity with a forward-thinking global business could be waiting.