MANGO sales climb 7.2% in 2026

Mango is off to a strong start in 2026, with sales climbing 7.2% to €1.8 billion in the first six months of the year. Even more impressive, growth hit 10.7% when exchange rate fluctuations are taken out of the picture.

The fashion giant is also winning online. Digital sales saw double-digit growth and now make up almost a third (32%) of Mango's total revenue, showing that shoppers are still loving the convenience of adding to cart from anywhere.

But Mango isn't just focusing on clicks. The brand invested nearly €90 million into growing and upgrading its business, including opening 127 new stores and revamping 37 existing locations. By the end of the period, Mango had built a global footprint of more than 2,960 points of sale across 120+ countries.

On the fashion front, Mango kept the hype going by recruiting Hailey Bieber as the face of its Summer 2026 womenswear campaign and dropping exclusive capsule collections with British tailoring brand Richard James.
Mango chairman and CEO Toni Ruiz says the company is heading into the final phase of its 2024-2026 strategic plan with a bold target: hitting €4 billion in revenue this year.

"Our first-half results show strong momentum and growth ahead of the wider market," Ruiz said. "Despite a challenging environment, we're continuing to grow through our unique product offering, global expansion and the dedication of our teams."

Mango's global presence continues to be a huge driver of growth, with international markets accounting for 77% of total sales. Its biggest revenue-generating markets are Spain, France, Turkey, Germany and the US.

And the expansion isn't slowing down anytime soon. Mango plans to invest €66 million to open 45 stores in France by 2028, including 15 launches in 2026. It's also teaming up with Italian department store chain Coin to roll out 22 new stores across Italy between September 2026 and 2028.

Closer to home, shoppers in the UK and Turkey can expect to see even more Mango locations, with ten new stores planned in each market before the end of the financial year.

What this means for hiring. 127 new stores and 37 refits in six months means store management and area management recruitment at pace, and the head-office buying and merchandising teams behind that expansion grow with it. If you are a store or area manager watching for a brand that is opening rather than closing, this is one to keep an eye on.