Ecommerce Optimisation & Personalisation Specialist – Hybrid – up to £55,000
Join a leading, trend-driven footwear and fashion retailer with a strong digital presence and a portfolio of distinctive brands. You'll play a key role in improving digital shopping journeys, increasing customer engagement and driving online performance across websites and apps.
The role
You'll deliver website optimisation and personalisation initiatives to improve conversion, engagement and sales. This includes planning and evaluating A/B tests, analysing customer behaviour, improving onsite merchandising and product recommendations, optimising site search and promotional content, and enhancing the customer journey across mobile and desktop. You'll work closely with ecommerce, buying, CRM, marketing, design and development teams, while producing reports, sharing insights, managing platform partnerships and supporting new digital experiences.
About you
You'll have experience in ecommerce optimisation, ecommerce trading or digital merchandising, with a strong understanding of conversion rate optimisation, A/B testing, personalisation and customer journey improvement. Strong analytical skills, commercial awareness and experience with CMS platforms, website analytics and search and merchandising tools are essential. Knowledge of Google Analytics, Bloomreach, Dynamic Yield or Contentsquare would be beneficial, as would basic HTML and CSS skills. You'll also be an organised communicator who can manage stakeholders effectively.
The package
You'll receive a competitive salary of up to £55,000 dependent on experience, a benefits package and hybrid working, with four days in the office and one day working from home.
How to apply
Apply online, or call Arianna on 0207 432 8806 to find out more.
Senior Buyer job in West London with a leading affordable luxury fashion brand, paying circa £75,000. Strong fashion buying experience in handbags and accessories required.