Digital Product Owner
About us
At Halfords, our mission is to inspire and support a lifetime of motoring and cycling. As a specialist retailer, we lead the market through customer-driven innovation and a distinct product range. We are dedicated to providing our customers with an integrated, unique, and convenient service experience—from e-bike and electric vehicle servicing to on-demand solutions. Our commitment is to foster customer loyalty by offering compelling reasons to keep coming back to our stores, ensuring a lifetime of motoring and cycling enjoyment.
The teams at our Redditch Support Centre work with every other area of our business, putting them at the heart of the action and playing a key role in our success and growth. Everyone brings their individual knowledge and experience to work every day, working as one team to keep things moving smoothly.
If you’re willing to get stuck in, you’ll love it here too. So put yourself at the heart of a dynamic, fast-paced working environment where expertise and focus take people far.
About the role
Exciting opportunity for a Digital Product Owner to join our Product team within motoring retail. This role is ideal for a strong problem solver who enjoys stepping into the customer’s shoes and collaborating with product development to deliver impactful solutions that maximise the value of products for Halfords Group. You will be responsible for defining the roadmap, setting priorities, and ensuring clear outcomes. This position spans a broad product range, offering variety and breadth, where no two days are the same!
Key responsibilities
Collaborate with internal and external customers to gather and understand detailed business needs, requirements, impacts, risks, and benefits.
Develop and maintain a product roadmap aligned with strategic goals, prioritising epics, features, and user stories to guide the scrum team effectively.
Translate the product vision into compelling storytelling, clear specifications, and outcomes that inspire and direct the development teams.
Lead sprint planning sessions by clarifying requirements, defining sub-tasks, and actively resolving product-related issues to ensure smooth delivery.
Make informed decisions through trade-off analysis, draft key objectives and results, and apply data insights to drive business outcomes.
Track, measure, and report benefits realisation against objectives and forecasts, ensuring value is delivered consistently.
Collaborate closely with stakeholders throughout product visioning, concept development, and backlog prioritisation to maximise customer value and integration across end-to-end experiences.
Act as the product ambassador internally and externally, managing communications, addressing queries, and leading consultations with Product Council stakeholders to maintain transparency and alignment.
About you
Results-oriented individual driven to deliver projects to a high standard and on time.
Excellent communication skills, confident in managing stakeholders, multitasking, and prioritising key responsibilities effectively.
Demonstrated expertise with Agile Scrum methodology, including writing user stories and defining acceptance criteria.
Experienced in using analysis tools and techniques such as wireframes and business process modelling to support solution design.
Solid understanding of technical terminology, software development practices, and web/mobile technologies, with a preference for technical or e-commerce backgrounds.
Strong facilitation and communication abilities to bridge the gap between business stakeholders and technical teams, including leading workshops.
Proficient with work management tools like Jira, Trello, and Confluence, with a proven ability to collaborate effectively within Scrum teams.
Proactive in taking ownership, capable of making decisions in a fast-paced environment.
Reward & benefits
A fair and competitive salary evaluated against market data, annual discretionary bonus scheme, pension, life assurance, 25 days annual leave plus bank holidays and enhanced family leave.
Commitment and dedication to your ongoing personal and professional development. We help you to own and grow your potential so you can be at your best in your current role and to support your future career aspirations.
We offer hybrid working in our Support Centre, you will be based at our Support Centre 2 days a week with an optional 3 days working from home.
You will have access to a wealth of employee discounts across the Halfords suite of products and services.
Wellbeing and inclusion are at the heart of our colleague experience. We offer resources and ongoing support to enhance your wellbeing at work and active Colleague Networks supporting inclusion initiatives across Halfords.
Not sure you meet all the criteria? We'd encourage you to take the wheel and apply anyway! At Halfords we are committed to creating an inclusive workplace for our colleagues. We're an equal opportunities employer and proud to welcome applications from all backgrounds and embrace diversity within our one Halfords Family.
At Halfords, we operate a hybrid working policy with 2 days on site at our Support Centre in Redditch, Worcestershire.
