Amazon has announced it has entered into the UK music streaming scene by launching its own service called Prime Music.
The idea is that its Prime members will have access to hundreds of playlists and more than one million songs at no extra cost, including artists such as George Ezra, Ella Henderson, Paolo Nutini, One Direction. Classics including Madonna, Bob Dylan and David Bowie will also be available.
Managing director at Amazon UK, Christopher North, said: “UK customers loved it when we added Prime Instant Video and unlimited photo storage into Prime last year, on top of Unlimited One-Day Delivery on millions of items and access to over 800,000 Kindle titles to borrow,” adding “We said then that we were just getting started, and today we’re introducing Prime Music—more than a million songs from bestselling artists, plus hundreds of Prime Playlists hand-built by our team of music experts—all at no additional cost. Prime Music is the latest great addition for our UK Prime members and we think they’re going to love it.”