Boohoo.com, the online fashion giant, has reported that sales have jumped to £41.3 million in its first quarter, which is a rise of 35% from the previous year.

The turnaround for Boohoo.com is welcome news compared to the profit warning they released in January where they blamed unusual warm weather for a sales loss.

In a statement, joint chief executives Mahmud Kamani and Carol Kane said: "We continue to build Boohoo.com for the long term and our clear objective is to deliver sustainable future growth. We remain absolutely focused on the execution of our strategy to continue to invest in our customer proposition and build market share in our key markets,"

They added: "Our investments in the warehouse are on track and we plan to begin partial utilisation of the warehouse extension from July. Whilst we have invested in accelerating our growth during the quarter, our important peak trading periods are yet to come. The board's expectations for full year profit remain unchanged."

Figures have also shown that the e-tailer has increased its active customers by 32% from the previous year to 3.3 million.