Fashion retailer Boohoo has had a positive year, as the company announced a pre-tax profits rise of 3% to £11 million for the year to February 28th. Meanwhile, revenue provided a year-on-year increase of 27% when it hit £139.8 million.
Boohoo has put the achievements down to the successful launch of new products, including plus size and petite ranges.
Mahmud Kamani and Carol Kane, joint CEOs at Boohoo said, "Our customers' reaction to our product ranges across markets continues to be very encouraging and we are excited by our new launches including petite, fit and forthcoming tall collections and the success of our rapidly growing plus size collection”
The online fashion brand now has over three million active customers, which is up 29% from 2014. It said that it will remain focused on pushing growth for the company’s shareholders and hopes to push its consumer audience by continuing to focus on niche market audiences.
“We remain confident in our proven business model and in the continued development of the on-line fashion market globally in which we are steadily increasing our market share - our international momentum has continued, reflecting greater focus on our key markets. Overall, the business continues to trade in line with management's expectations”, Mahmud Kamani and Carol Kane added.