Debenhams maintained its turnaround strategy it saw its like-for-like sales rising up by 0.7% in the last couple of months.

The department store which had previously issued a profit warning said the rise had followed after the retailer decided to change its promotional strategy.

Debenhams chief executive Michael Sharp said: “In April we set out five priorities to address the challenges that Debenhams faced in the first half of the year.

“Our performance in the second half reflects the work we have done, particularly to refocus our promotional activity.

“Although early days, this strategy is delivering higher full-price sales and we expect to see the benefit through gross margin progression in the second half of the year and in 2015.

“Looking forward, whilst it is clear that consumers are aware of improvements in economic indicators, they are not yet seeing a significant improvement in their disposable income. Our outlook for the full year remains unchanged.”