The sofa retailer DFS has managed to maintain a good sales growth throughout the first half of its financial year thanks to a healthy furniture market and the success of its strategic initiatives.
The company has implemented its growth strategy which has involved opening new stores, developing its omnichannel proposition and widening its product and brand appeal. This has led to gross sales climbing by 7% in the 26 weeks to 30 January 2016.

In a statement, DFS said expectations for its full-year financial performance remain unchanged. It added: “Overall the group enjoys excellent prospects to deliver long-term profitable growth, strong cash generation and a progressive dividend policy as one of the UK's best-known brands, a major British manufacturer and the country's leading retailer of upholstered furniture.

Sofa Workshop, Dwell and DFS Netherlands all contributed to the sales growth and DFS is continuing to invest operationally to support the future growth of these businesses which has resulted in an increase in operating costs in line with expectations”.