Dunelm the homewares retailer has reported that its pre-tax profits for the first half is up by 10.7% to £68.2 million.
With six new stores which opened in the first half, the retailer is planning on opening six more in the second half bringing the number of stores to 200.
Chief executive, Will Adderley said: “Our focus is now emphatically on growth, the early results of which can be seen in the first half performance.
“We have set ourselves a new, medium-term goal of growing sales by 50%, with half of this coming from stores - improving sales densities in existing stores and rolling out new ones - and the balance coming from growth in the home delivery channel, including increased penetration in furniture.
“To achieve this, we have to keep investing in growth-driving activities, in capacity and in our senior team. In the remainder of this financial year we expect the benefits of top-line growth to be largely absorbed by these increases in operating costs, with a return to stronger profit growth next year reflecting the positive impact of the change in culture and strategic emphasis.”
