Bakery chain Greggs has continued to see a strong trading performance in the first four months of the year, with a 5% rise in sales driven by both service and product initiatives.
Greggs, which has an estate of 1,650 outlets throughout the country, added 24 new shops in the period and refitted a further 69.
In a statement, Greggs said: “Customers are clearly enjoying our improved range of freshly-made sandwiches, including Balanced Choice products offering healthier options with fewer than 400 calories. “In the coming weeks we will grow our Balanced Choice menu through the introduction of upgraded salads, a summer berry fruit pot and our new own-label drinks range, which has been developed with no added sugar and includes `Juicy Water' options containing one of your 'five a day' .
“Breakfast has continued to be an important driver of growth and we have added new options to our range.” The company added that it expects market conditions to remain favourable to support a good first half performance, ahead of previous expectations.