ICON Outlet has seen five new brands open at its 210,000 square foot outlet centre at London’s The O2.
Situated on the lower level of the centre, Nike has launched a 13,500 square foot store and Adidas has opened a 7,300 square foot shop next door.
Outdoor and leisure brands Regatta and Craghoppers are sharing a joint unit at ICON spanning 3,450 square feet.
Beauty Outlet has opened a 2,150 square foot store this week which sells brands such as Clarins, Dior, Elizabeth Arden, Fenty, L’Oreal, Morphe and NYX.
ICON Outlet’s line-up also includes Ted Baker, Guess, Calvin Klein and Skechers.
