MatalanDirect.com has further expanded its product range by launching its fifth category, home furnishings.
Customers can now go online to Matalan Direct to purchase home furnishings products including blinds, rugs and curtains.
The range of blinds includes vertical, roller, venetian, wooden and roman styles with 350 different fabrics and finishes to choose from. Each product is hand made to order in the UK and can be customised to the consumers’ specifications.
The rug collection features both contemporary and traditional designs, while curtains and curtain accessories complete the ‘Home Furnishings’ product set and are available in ring top and pencil pleat styles with add-on fixtures and poles.
Shane Quigley, chief executive of MatalanDirect.com, said: "Growing from bathrooms into five product categories in five months is a huge achievement for the business and is a credit to the hard work that the team here have put into launching the brand.
"The new ‘Home Furnishings’ range allows us to be relevant for a different type of shopper, providing alternative home updates that can transform a room without committing to significant furniture items. This latest expansion is all part of updating and developing the site and its offering which we will continue over the coming months."
Launched in July, MatalanDirect.com is an online-only home brand, offering furniture and larger home items outside of Matalan’s existing accessories range. A subsidiary brand of Matalan Retail, MatalanDirect.com operates as a separate online entity.
