Retail footfall is expected to be up 12.8% on 25 November this year, also known as Black Friday, according to experts.
Retail intelligence firm Springboard said that shoppers are expected to capitalise on discounts amid inflationary pressure and fears around Christmas supply shortages.
There is also likely to be a shift to shopping in physical retail spaces, after years of growth online, due to the rise in postage charges and the increasing cost of returns.
UK shopping centres are likely to see a 16.3% increase in footfall compared to last year, while high streets are expected to see a 13.2% rise, Springboard said.
But footfall will still be 7.8% lower than Black Friday 2019, before the coronavirus pandemic, it added.