Shop Direct’s group retail brand director, Jon Owen, has been promoted to their board of directors as part of a management reshuffle.

The reshuffle will also see Gareth Jones, their deputy chief executive become group chief operating officer.

Mr Owen has been at Shop Direct for three years and played a leading role in the development of Very.co.uk. His role will now widen to assume responsibility for the creative team, but will also remain to lead trading for the business, and head up retail brands.

Meanwhile Mr Jones will now share his position of group chief operating officer, presently held by Neil Chandler and will see him take on responsibility for the end-to-end customer experience, operations and customer services and spanning fulfilment. He will also retain strategy, customer experience, Very Exclusive, e-commerce and customer intelligence within his remit.