Mike Ashley’s Sports Direct International has bought a 4.8% stake in flash sale site MySale Group. In a statement, Sports Direct said: “Sports Direct looks forward to developing its relationship with MySale, including the potential to co-operate on significant collaboration and joint venture opportunities in Australasia and Asia.

“This partnership approach is consistent with Sports Direct's strategy in other regions and the Group believes that MySale is ideally suited to help realise Sports Direct's multi-channel potential in Australasia and Asia.”