A survey that was conducted by Pymnts.com and analytics firm InfoScout found that over a third of 1,498 iPhone 6 users are not sure how to use Apply Pay.
Figures also show that only 3% of consumers use the product on a regular basis to purchase items in stores.
Pymts.com chief executive, Karen Webster said: “The results are pretty clear…Apple Pay has not become a regular habit for users who have the application and are able to use it in stores that accept it."
The survey also revealed that most consumers were happy continuing to use their current method – cash, debit card or credit card.
InfoScout, chief executive, Jared Schrieber commented: “The results of the survey also show that very few people are actually buying an iPhone to gain access to Apple Pay. What will be interesting will be to see how Apple Pay adoption will be impacted by Apple Watch users, which is something we will be tracking in our next survey.”
